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About · Mumbai, working worldwide

Most websites are built to be safe, so they all end up looking the same. We think a site should feel like the business behind it, and that takes breaking a few templates.

The krunch

The krunch is the moment a visitor stops scrolling and actually looks.

It might be a drum machine in a music school’s hero, a directory you flip through like a magazine, or a diving school that takes bookings while its team is underwater. It is never decoration for its own sake: every effect has to make the site clearer, faster or more memorable.

Behind it sits careful, unglamorous engineering: accessible markup, fast pages, sensible hosting, and a handover you can live with.

sites in the portfolio
7sites in the portfolio
built for clients
5built for clients
industries
6industries
services, one team
6services, one team

Principles

  • One team, start to finish

    The people who design your site build it and launch it. Nothing is lost in a hand-off, because there isn’t one.

  • Designed in the browser

    You see real pages, on your own phone, early. Feedback lands on the thing itself, not on a picture of it.

  • Fast by default

    Static where it can be, on the edge where it can’t. Speed is designed in from the first page, not patched on at the end.

  • Yours to keep

    Your domain, your code, your content, your keys. You can edit it yourself, and nothing is held hostage.

Process

How a project moves from the first call to a site you own. Short, visible steps, so you always know where the work is.

  1. 01

    Week 1

    Brief

    We learn the business, the visitors and the one thing the site has to make them do, then agree a sitemap and a plan you sign off.

  2. 02

    Weeks 1–3

    Design

    Layout, type and motion, designed in the browser, so you react to the real thing early, while it is still easy to change.

  3. 03

    Weeks 2–5

    Build

    Next.js on the edge: fast, accessible, and set up so you can edit your own words without calling us.

  4. 04

    Handover

    Launch

    Domain, forms and analytics wired up, then handed over: the live URL, the code, and the keys to all of it.

One call to scope it, a fixed plan, and a live site in weeks, not months.